Thinking digitally is in our DNA. We know the online world like the back of our hand. Since 2001, market leaders who depend on the Internet have relied on us to develop their online platforms, so they can offer millions of customers a smooth digital experience and a hassle-free way to find what they’re looking for. This is how we combine marketing and innovative technology.
You want to provide your customers with the best digital experience possible. At Mirabeau, we have the know-how to deliver this. We connect relevant data from varied systems and analyse it from a business perspective. Your customers are online anywhere and at any time, so we create a complete platform to suit their needs. We plan it, build it and operate it.
In our opinion, only a durable, intensive collaboration leads to long-term growth. We believe in embarking on a partnership together, working in multidisciplinary teams. This approach has delivered long-lasting results for the likes of Air France-KLM, ING, Transavia and many other brands we work with.
What we do
Each project we embark on starts with concisely formulated goals – Key Performance Indicators (KPIs) – based on thoroughly analysed strategic issues. We aim to connect customer needs, commercial goals and technical & organisational possibilities, ensuring these three Cs are balanced to stay ahead of the competition.
When it comes to the development of an initial concept and design, we work with a content-first approach. We start with a clear purpose and an inspiring vision, and then design a few key frames to shape the website or app, which we validate and improve on with immediate feedback from end users.
We aim to offer our clients a single platform to manage all online channels. We work according to Agile principles during this phase, bringing together multidisciplinary teams of creatives, developers and administrators. A true collaboration means we deliver each part of the project together in so-called ‘sprints’ for optimum results.
Development and growth are our main focus. After all, a project can’t be fully appreciated until it is live. This continual development ensures we can accurately respond to changes in customer behaviour, new functionalities in the back-end systems, as well as end user feedback. The KPIs formulated during the strategy phase come to life through a back-end dashboard, which enables us to track, manage, optimise and direct these goals.
Our clients’ online environment is a carefully selected combination of specific software tools, from Content Management to E-Commerce, CRM and analysis. Mirabeau works with a wide array of partners, and we select each tool based on a client’s desired functionalities, growth strategy and ICT policies. We remain an independent agency to ensure we offer each client a made-to-measure solution that’s right for them.