The goal: an effortless omnichannel platformCreating a new omnichannel platform where you can effortlessly manage your living arrangements and where inhabitants feel connected to their neighborhood.
The challenge: conforming to the changing customer behavior
ZOwonen wants to conform itself to the changing customer behavior of wanting to manage living arrangements online & instantaneously. Therefore, ZOwonen must make its services available everywhere, at all times and from any device.
Our approach: user research and agilityWe conducted user tests and interviews and ran a business development trajectory, from concept to strategy and realization. Due to our Agile approach and intensive cooperation with ZOwonen, we could bring innovation at a fast pace.
With the new, innovative ZOwonen platform, customers can manage their living arrangements online: faster and with less effort.
The result: one platform, all possibilitiesFrom now on tenants and housing seekers can access all their affairs online, where previously they’d have to call or pay a visit all the way to the front desk. This way ZOwonen is the beneficiary of a more effective employment of assets. ZOwonen.com allows for house searching, the altering of personal data, making payments or filing complaints —always, anywhere & from both PC, tablet and smartphone.
The details: awarded with the Digital Award 2016
The new ZOwonen platform was awarded the Digital Award 2016. The omnichannel platform was highly appreciated by both the public and the professional jury. Mirabeau is responsible for the entire technical development, daily maintenance and releases of the new platform. Furthermore, the new platform only shows users highly relevant content. We hitched the new Episerver CMS to a smart filter that ensures those in search of living space are only presented with housing they’re eligible for.