A series of trends investigating how visual and interaction design patterns will change according to the broader trends in society, technology and the design realm.
Speculative design? Yeah, its really cool but it’s for artists, museums and science fiction movies. It doesn’t fit the practical needs of our clients. These are the main conclusions most creatives draw when talking about speculative design. Yet, did we forget that many of the technological achievements in the last few decades were once just ideas grasped at in science fiction literature long before they became a reality? Within design agency work, speculative design is not a widely-recognized design method due to the vague set of rules, unclear end goal, and unpredictable outcomes. However, we have learned over time that the well-oiled Design Thinking method to solve clients’ needs lacks innovation and far-reaching conclusions. That happens because most of the process gets spent on functional needs, leaving design only a decoration. Furthermore, decisions are made focusing on the product rather than on how it affects other parties besides the picked users.
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