21 November 2017

The Future of Money: eFinancials 2017


On Thursday 30 November, the most pioneering Dutch financial providers and disruptors will gather in Amsterdam to discuss and learn about the latest digital innovations in the financial services industry.

What is the future of money?

This year at Emerce eFinancials, Mirabeau will bring you a keynote on the future of money. Despite explosive growth in digital services, people’s financial stress is at a record high and 90% see their financial providers as a purely transactional provider. How can this be changed?

During our keynote we will share hidden truths about people’s financial behaviors, emotions and habits. These insights are emerged from one of the most comprehensive anthropological studies on the future of money, recently undertaken by ReD Associates and Cognizant. This session is brought to you by Mirabeau and hosted by Martin Gronemann, Partner at ReD Associates who has been driving ReD’s practice in financial services over the past 5 years.

Keynote: Escaping the Utility Trap

13:40 - 14:10 hrs – Mainstage – Martin Gronemann (ReD Associates)


A new direction for the future of Financial Services

'The Future of Money' whitepaper provides an entirely new perspective on how financial services can transform their relationships with customers to regain value and drive growth. It provides new clarity on what matters most to customers, where to focus innovation and what the industry must do to ensure that digital investments deliver on what customers want.

It's time for the financial services industry to deepen their customer relationship by understanding how people relate to money. Read the full whitepaper by Cognizant and ReD Associates here. Want to know more or get in touch? Check out our Finance page


Turn PSD2 into a business opportunity

PSD2 brings a lot of obligations, but don't forget about the perks! New ways to turn shared data into chances for your business and the industry. During this invite-only lunch session we will shed some light on the future and discuss how PSD2 can revive the relationship with your customers. Want to join? Apply for invitation and send us an email

Lunch session: PSD2 marks the start of a more personal customer experience

12:40 - 13:40 hrs - Workspace - Peet Sneekes (Mirabeau)

About Emerce eFinancials 

eFinancials is the most important Dutch event that covers all digital innovations in the Finance industry. What does the financial landscape looks like in a few years? Go the website for more information on Emerce eFinancials.