Mirabeau launches a new corporate website for NEDIS
After the redesign of the NEDIS ecommerce environment, Mirabeau and NEDIS have launched the new corporate website NEDIS.com.
A team of Mirabeau creatives and NEDIS' content experts together created a new content strategy to improve the digital services. We have used this content strategy to differentiate the customer journeys for the three types of prospects: retail, etail and business. The content-first design of the new site offers a custom made journey centered around clients needs.
The new way of communicating based on a content first strategy is highly focused on what’s in it for youMarigo Heijboer, Interaction Designer
About NEDIS
With more than 30 years of experience NEDIS is one of Europe’s marketleaders in consumerelectronics and appliances. They offer their customers a strong assortment, maximized store revenue and daily business support.
Two years ago Mirabeau and NEDIS have improved the customer experience of the B2B-webshop. These improvements resulted in a 10% increase conversion.